Principles and methods of PCBA processing quotation
date：2020-09-03 17:22:09
PCBA fee structure
PCBA cost = PCB board cost + PCB testing fee + PCB engineering fee (applicable for small batches) + component purchase cost + SMT/DIP welding fee + PCBA testing fee + pcb assembly engineering fee (for small batches) + special packaging and logistics costs ( If the customer needs).
The principle of PCBA processing quotation
1. Principles of market and product analysis
In the face of customer's PCBA processing inquiry, we need to obtain the basis of evaluation from the information retained by the customer (such as email, company name, website, name, and title). In order to determine the company's size, market and volume potential, location, price and service acceptance, product added value and other information. In addition, the company's related projects and dynamic information can be obtained through Baidu, GOOGLE, LinkedIN, Weibo and other channels (if possible). All the above work must be completed before the target quotation.
2. The seductive pricing principle
Giving customers a competitive price does not mean that it is the lowest price, especially for developed countries. They will most likely not choose the lowest price offer, so we need to carefully evaluate and make an intermediate offer without sacrificing profit (see below). For example, it highlights the lower price displayed in batches, which is higher than the customer's request. In addition, some tests and manual operations cannot be included in the process, so that these negotiations will be clear in future in-depth business cooperation.
3. Reflect the principle of specialization
The first PCBA quotation should be professional enough. PCBA uses the placement machine to mount some tiny parts on the PCB board. The production process is: PCB board positioning, solder paste printing, placement machine placement, reflow oven and finished inspection. With the development of technology, SMT can also carry out the placement of some large-size parts. It can be reflected in the format of the quotation (such as overall color, font consistency, typesetting, handwritten signature and use of signatures, etc.), which can give customers a good professional impression. After all, when a customer prints out the quotations of all suppliers for discussion, professionals always leave a lot of impression.
PCBA processing quotation method
1. Calculate the total material cost based on BOM and Gerber files
2. Calculate the cost of SMT patches and DIP plug-ins
3. Calculate PCBA test cost (such as ICT, FCT test, etc.)
4. Packaging logistics evaluation
5. According to the customer's area and product characteristics, cost addition pricing is generally adopted. The pcba processes the insulating part composed of glass fiber, non-woven material, and resin, and then presses it with epoxy resin and copper foil to form a "prepreg". According to different technologies, it can be divided into two major types of processes: elimination and addition . It reflects the broad vision and professional quality of sales staff, and is an important step to improve the conversion rate of potential customers.
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